5 years of experience in developing and promoting products. Managed three teams to deliver comprehensive solutions from concept through launch. Facilitated in the establishment a new revenue generating product division. Adept at project management, collaborative selling, content creation, and product design.
Key Skills
  • Cross-functional team manager
  • Defining/delegating long-term goals
  • Delivering pitches and presentations
  • Building and mentoring teams
  • Managing project roadblocks
  • Using IT background while scoping
Design Head - Platforms  |  April 2016 to Present
ECFY Consulting Pvt. Ltd. (WebXpress)
  • Head cross-functional-and-location teams to deliver 2 SaaS-based and 6 mobile products (LogiCloud and PODxpress) through entire SDLC, from concept, to design, production, and go-to-market launch
  • Manage the team responsible for company promotion through physical and virtual events, social media, email marketing, and PR, yielding 10% increase in lead generation
  • Deliver increase in product efficiency by 20% over 4 incremental cycles (in terms of process simplification and UI improvements)
  • Conduct research on competitors and translate customer requirements / feedback into new features in conjunction with sales and project teams
  • Mentoring teams on UI/UX principles, keeping in mind user-base and company branding
Digital Marketing Manager  |  March 2014 to April 2016
ECFY Consulting Pvt. Ltd. (WebXpress)
  • Help establish marketing department from scratch by defining processes and targets
  • Execute over five exhibitions at eTailing India; two road-shows and six presentations at Microsoft ISV events (including Future Decoded 2017)
  • Develop a full content deck, including presentations, brochures, feature lists, mock process-flows, and cheat-sheets, for ten products across four industry verticals
  • Co-manage tools such as website CMS, MailChimp, Google Adwords and Analytics, Hootsuite, and more
Notable Activities
  • Hosted official seminars and internal events with audience size ranging from a few dozen to a couple hundred (from tech to manufacturing industries)
  • Aided in establishing a product training program that is slowly creating a positive impact on the marketing of relevant brands
  • Headed multiple recruitment drives and interviewed over 100 candidates across marketing, operations, and engineering domains
        Apple Keynote
        Adobe Illustrator
        Adobe Photoshop
        Corel Draw
        Microsoft Word
        Microsoft PowerPoint
Technical Skills
  • Creating high-fidelity prototypes
  • Storyboarding and 2D video creation
  • Designing and delivering professional presentations
Masters in Management Studies  |  Marketing
University of Mumbai  |  IES Management College and Research Centre
2012 to 2014  |  A-Grade (71%)
Bachelors of Science  |  Information Technology
University of Mumbai  |  R.D. National College & W.A. Science College
2008 to 2011  |  A-Grade (70.5%)
Diploma in Animation and Graphic Design
Arena Academy of Animation (Aptech Limited)  |  2006 to 2009
Recognised by peers and managers for work performance.
Consistently given a high rating by reporting management as well as increased responsibility in a short span.
For references, kindly contact me.
  • Casual photography (Instagram)
  • Learning about world culture and history
Date of birth: November 29, 1990
Languages spoken: English, Hindi
Permanent residence: Bandra, Mumbai, Maharashtra, India
© 2020, Rahul Malkani.
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